Not everyone’s enjoying being in business right now. And for healthcare practitioners, this is especially true. If you are enjoying it, you’re given a gift. Because enjoyment truly is a gift. You’re not entitled to it. It’s not guaranteed. You have to earn the right to the gift of “Enjoyment” (especially in business). Enjoyment in your business […]
EP 12: A Unique Way to Inject More Fun and Cash Flow Into Your Practice
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In today’s practice environment, we could all use a bit more fun and cash flow in our business. There’s not a lot of ways to do that. Not one that actually leads to more upfront cash and UP-levels your standard of care as well. I’ve been sharing and helping other practice owners inject this unique […]
Never Give Away “Free” for Free
If you want to reach potential patients directly (direct marketing), an effective strategy is to give away an enticing “Free” item. More and more PT/OT clinics are doing it. They’re giving away things such as… free 15-minute phone sessions consults discovery sessions reports tips, and more. The only thing is… what works the best and […]
The Right Company Culture Can Do Wonders for a Clinic…Do You Have One?
Your company’s culture is not much different than an individual’s personality. If someone has a great personality–humorous, easy-going, positive, etc.–they’re much more fun to be around. A company’s culture works the same way. If you have great company culture not only do employees like being around it so do patients. And it can lead to […]
This Unusual Trick Gets Me 20-40 More New Patients Every Month
There are over 20 marketing methods to getting more new patients today, and all of them work (if you do them correctly) but I want to share with you ONE of my favorite ways that works every time. The reason why this particular method is my favorite is because it takes hardly any time, is […]
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