Direct Access Marketing Advice

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Consumers are paying more out-of-pocket for physical therapy than ever before. Many are seeking services without a referral from a physician. Direct access marketing is quickly becoming important to the success of a practice. Are you leveraging it? What is the best way to market directly to the public? Are many practices making mistakes in their efforts?

Listen as I dive into these critical questions.

About the author 

James Ko

James Ko is the lead instructor and founder of IndeFree. He's a physical therapist of over 20 years and have owned 7 private practices and is launching a national chain. He's worked with some of the world's most celebrated athletes, actresses, and X-Game competitors. More importantly, he knows what it's like to fail and succeed. He enjoys reading James Patterson and Nicolas Sparks, and likes to golf, play the guitar and practice martial arts. He loves playing with my Mac and Cozy most of all!

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